Descriptive Analysis of Applied Ethics Indicators for Young Athletes Based on SWOT Analysis and Determination of Ethical Strategies in the Future

Articles in Press

Document Type : Original Article

Authors

1 , PhD Student of Sports Management, University of Isfahan, Isfahan, Iran.

2 Department of sport management, Faculty of sport sciences, University of Isfahan, Isfahan, Iran.

3 Associate Professor, Department of Sports Management, University of Isfahan, Isfahan, Iran.

Abstract

This study was a mixed study conducted qualitatively and quantitatively. In order to develop ethical strategies, 19 ethics and sports experts were selected as the research participant. The basic question was, what are the strengths and weaknesses of young athletes in terms of ethics?, and what are the threats and opportunities for the development of ethical values ​​in the future?. To evaluate and rank the results obtained from the qualitative section, 46 sports experts were selected based on their expertise and experience. Data were analyzed using SWOT analysis, environmental assessment matrices and QSPM, as well as Friedman's test in SPSS software package. The results showed that the components of practical ethics for young athletes have 20 strengths and 18 weaknesses, with 13 opportunities and 15 threats fall under the WO position. 8 long-term goals and 12 WO strategies for ethic development of young athletes were identified and confirmed. The results showed that the ethical components have weak points in terms of the internal environment and opportunities in terms of the external environment in compiling practical ethics indicators for young athletes. Based on this, the identified opportunities to cover the weaknesses should be taken into consideration. Identified opportunities to address weaknesses should be considered.

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Journal of New Studies in Sport Management

Articles in Press, Accepted Manuscript
Available Online from 20 August 2025

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